The Definitive Guide to Adwords

How To Accelerate User Growth For Your SaaS Startup

"After consulting with Mike, I increased [revenue] by 1000%.

Easily the best damn decision I've made all year. I (gladly) paid well over 30x the cost of this course to just see a recorded presentation he did for one hour."

The Highly Effective Way to Get Users and

Accelerate Growth for your SaaS Product

Many startups still believe marketing is a dirty word…

Selling is not evil. There are lots of respected companies who know a solid marketing plan is one of the most important parts of creating significant user growth.

Neil Patel (KISSMetrics, Crazy Egg, QuickSprout) says:

“The number one mistake you can make when it comes to marketing is not doing it. People aren’t going to learn about your great product unless you tell them.”

Marc Andreessen (Mosaic, Netscape, Andreessen Horowitz ) notes:

“The press focus on the rare companies like Instagram who build super quickly. But most startups don’t have that kind of amazing story.”

If you still don’t think your startup needs effective marketing to succeed in today’s competitive landscape, you may as well click your “back” button and move on.

On the other hand, if you want to figure out a highly effective way to get users for your SaaS product, you’re probably saying…

“Okay, I Get It. Marketing’s Good. Now How The Hell Do I Make It Happen?”

First, there’s no “wrong” way to grow your user base. Many respected entrepreneurs have taken different paths to success.

But in our opinion, some ways are definitely easier than others.

As you can see from the “sidebar” to the left, we’ve had a lot of experience working with SaaS startups and have seen (and tried) many different marketing tactics.

We’ve worked with display advertising, social media, press releases, industry conventions, webinars, blogging, and many more…

And for our money, you can’t beat Google AdWords to quickly, accurately, and effectively grow your SaaS business.

Now, you might be thinking…

“Wait A Minute... Can’t You Lose Your Shirt With AdWords?!”

We've spent millions of dollars advertising on AdWords with exceptional ROI.

We believe AdWords represents the best marketing opportunity for any growing SaaS company.

Our beta testers over the last 1.25 years say .

"Great AdWords course! It’s comprehensive and well done. Wish I’d had this sooner... would have saved me a ton of frustration and money." - Dan Putt, AdWords user since 2004

"This course is awesome. It’s clear not only what you need to do, but HOW to do it. All you have to do is just follow along… I’m amazed they could simplify into straight forward action steps. " - Karen Waksman,

A successful AdWords campaign can grow your business very quickly.

In fact, for our money, there’s no better way to scale your marketing. Once you’ve dialed in your campaigns, you can dramatically increase your marketing reach with a few clicks.

Even better....

You DON’T need a huge budget to get started with AdWords. Even $5 a day can dramatically increase your user base.....

And once you’ve got it bringing in a positive ROI, scaling can be as simple as clicking a few buttons (literally).

Of course, we’d be lying if we said you didn’t need to know a few “tricks” to be successful with AdWords. That’s why we’ve put together this course.

Inside This Course You’ll Learn Little Tricks Like…

  • How to get into the head of your customers and know them better than they know themselves. Not only do you need to pin this down to get significant user growth, it’s also a MUST for a laser-targeted product roadmap…
  • How to create landing pages Google loves, without harming your brand or tanking your sales. Failing to do this is one of the reasons most people pay a lot more for clicks (and customers) than they have to…
  • How to set up your account in a way that will grow with your business. Plus, the two “hidden” settings you need to turn off to avoid blowing through your budget in the blink of an eye…
  • How to select, group, and bid on your keywords correctly to get cheap AdWords leads. It might seem like a nightmare now, but trust us, once you know a few tricks of the trade it’s actually pretty easy…
  • How to show your Google ads on all sorts of mediums. Youtube, Gmail, Google search, and other websites are all viable options for you to get leads and customers from. We’ll show you how to do it in a cost-effective and targeted way…
  • How to create ads that “follow” your best prospects around the web. Multiple exposures are the key to getting your service into their head space, and edging out your competition. Here’s how to do it in a way that won’t break the bank…
  • The differences between mobile and desktop advertising, and when you should use each of them. This alone can be the difference between a positive and negative ROI with AdWords…
  • How to analyze Google’s data to build on your original campaigns and squeeze even higher performance out of them…

Of course, there’s much more involved – and if you want a full breakdown of what’s inside the course, just check out the curriculum below.

So now you know what’s inside, you’re probably wondering if this is really worth the $97 price tag? Obviously a lot of time and effort has been put into creating this course, and we believe in fair compensation.

Frankly, we firmly believe you won’t find this level of AdWords mastery anywhere else on Knowledgely – or the entire internet, for that matter.

And if you’re serious about accelerating your revenue and user growth, you really can’t go past this course.

What People Are Saying...

"The Definitive Guide On AdWords For SaaS."

Mike delivers again with this killer class on AdWords. The biggest challenge most companies have is acquisition and this course shows you the ropes. I highly recommend it to everyone interested in acquisition! - Scott Britton,

"Gives you all the pieces you need!"

Before taking this course I had a pretty solid idea of what needed to be done, but how Mike designs your customer avatar makes writing ads (often the most challenging part) a straightforward process. Once you have this tool created, there's very little guesswork involved. It's simply a matter of time and testing before you hit on a massive success. - Ross Lochlainn

"Very valuable info for startups!"

In startups money is scarce, and these guys help you to avoid wasting money on Adwords and turn it into a customer making machine. The material is covered really well, and the teachers are 2 really kick-ass marketers. Very recommended.


We want to make this course a big success and get the word out. So to inspire some buzz, we’re doing something crazy…

We’re giving anyone who signs up live coaching via a private webinar twice a month.

We routinely consult guys like Neil Patel, Noah Kagan, and AWeber and are paid $2,500 for an hour for our time…

But obviously we don’t want to spend every day on the phone, so we reserve the right to pull this offer at any time, without warning. It’s strictly a “first come, first served” kind of deal.

One hour of coaching would be worth a LOT more than the sticker price on its own.

After all, we’re not just offering AdWords help here…

We’re willing to help you with any part of your startup we can.

You can pick our brain about conversion optimization, user growth, how to connect with the right people, building a team, iteration strategies, or any other subject you can think of.

Remember, we’ve advised startups across the globe… so we know a thing or two about how to get your SaaS business adding users at a lightning-fast rate.

So if you’re interested in growing your SaaS business, we highly recommend you jump on this opportunity now, rather than later.

Remember, with the 100% money-back guarantee, there’s literally NO risk to you.

Either your startup kicks into high gear and you vault over your obstacles, or you don’t pay a cent (but you keep the knowledge you’ve gained along the way).

Sign up now and we’ll see you inside.

Your Instructor

Mike Williams
Mike Williams

I help people like KISSmetrics, AWeber, Neil Patel, Noah Kagan, and Ramit Sethi grow their revenue through conversion optimization. You can find me on

Class Curriculum

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  OK, Let's Dig Into AdWords... Finally!
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  Final Thoughts
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Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After purchase, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!